Kwinyathelo elibalulekileyo elithembisa ukuhlengahlengisa urhwebo lwamazwe ngamazwe, i-United States ne-China zibhengeze isisombululo esibanzi serhafu namhlanje emva kweenyanga zothethathethwano e-Geneva. Isibhengezo esidibeneyo, esinconywa njenge "win-win milestone" zizo zombini izizwe, sisusa iirhafu ezihlala ixesha elide kumakhulu eempahla-kubandakanywa nokunciphisa okubalulekileyo kwizixhobo zemidlalo ezifana ne-padel kunye ne-pickleball paddles. Kubenzi-mveliso nabathengisi kumazwe angaphandle kula mashishini akhulayo, isivumelwano sivula amathuba angazange abonwe ngaphambili okwandisa ukufikelela kwimarike nokomeleza ubuhlakani be-trans-Pacific.
Ingxabano Ende Yamashumi eminyaka Isonjululwe
Esi sivumelwano siqukumbela iminyaka yokungavisisani kwezorhwebo okwaqala ngemfazwe yorhwebo yase-US-China ngasekupheleni kweminyaka yoo-2010. Kule minyaka ilishumi idlulileyo, amaxabiso kwizinto zemidlalo ezenziwe eTshayina aye ahla enyuka phakathi kwe-15% kunye ne-25%, oko kudala ukungaqiniseki kubarhwebi baseMelika kunye nokunyusa amaxabiso abathengi. I-Pickleball-owona mdlalo ukhula ngokukhawuleza eMelika iminyaka emithathu ilandelelana-kunye ne-padel, i-tennis-squash hybrid eyayikhula ngokuthandwa, ijongene nobunzima obuthile. Abathengisi bahlala begqithisa iindleko zerhafu kubathengi, becinezela imfuno yeeprimiyamu paddles kunye nezixhobo.
“Isibhengezo sanamhlanje asikho malunga neerhafu kuphela—simalunga nokuzinzisa amakhonkco obonelelo kunye nokwakha kwakhona ukuthembana,” utshilo uMmeli wezoRhwebo wase-US uKatherine Lowe ngexesha lenkomfa yabezindaba yaseGeneva. “Ngokususa ezi zithintelo, sixhobisa amashishini ukuba enze izinto ezintsha, akhuphisane kwaye azise ixabiso kwizigidi zeembaleki.
Uncedo olukhawulezileyo lwePadel kunye nePickleball Suppliers
Kubavelisi baseTshayina abakhethekileyo kwi-padel ephezulu yokusebenza kunye nezixhobo ze-pickleball, isivumelwano sisombulula indawo ebuhlungu ebuhlungu. Abathengi base-US, abangaphezulu kwe-60% yeentengiso ze-pickleball kwihlabathi jikelele, baye baqaphela iindleko ezingalindelekanga. "Abathengi bethu ngoku banokuodola ngokuzithemba, besazi ukuba akukho ntlawulo efihliweyo okanye ukulibaziseka," utshilo uZhang Wei, i-CEO ye-Shenzhen-based PowerStrike Sports, umthengisi ohamba phambili kwiipaddles ezihlanganisiweyo. "Oku kucaca kusivumela ukuba sigxile kwi-R&D kunye nentsebenziswano yexesha elide."
Abahlalutyi boshishino baprojekthi yokususa imirhumo kuya kunciphisa amaxabiso okuthengisa nge-12-18% kwi-premium paddles, kukhawulezisa ukwamkelwa kwiimarike eziqhelekileyo kunye neengcali. Ngokuthatha inxaxheba kwe-Pickleball edlula i-50 yezigidi zabadlali e-US kuphela, ababoneleli balindele i-30% yokunyuka kwii-odolo nge-Q4 2025.
Ukuphumelela koBuchule kuShishino lwaseMelika
Iimpawu zase-US kunye nabathengisi nabo bamele ukuzuza. Ngokulungelelanisa ukungeniswa kwezixhobo ezenziwe ngamaTshayina-ezifana nobuso be-carbon fiber kunye ne-polymer cores-iinkampani zinganciphisa iindleko zokuvelisa kunye nokubuyisela ulondolozo kwiinkqubo zokuthengisa kunye ne-grassroots. “Oku kukutshintsha umdlalo wokukhulisa ibhola yepickleball kwiindawo ezingagcinwanga,” utshilo uJessica Torres, umseki weSpinServe Pickleball esekwe eDenver. "Izixhobo ezifikelelekayo zithetha iiligi ezininzi, iinkampu zolutsha, kunye nokufikeleleka."
Esi sivumelwano sikwabandakanya amalungiselelo okhuseleko lwepropathi enomgangatho ophezulu wokuqonda, ukujongana neenkxalabo ekudala zikho kwimpahla yomgunyathi. Intsebenziswano eyomeleziweyo yokuthunyelwa kwempahla kwamanye amazwe iya kukhawulezisa ukuthunyelwa kwempahla, iqinisekise ukunyuka kwemfuno yamaxesha onyaka (umzekelo, ukuthengiswa kweeholide) akusakhokeleli ekunqongophelweni kwempahla.
Ixesha elitsha loRhwebo lweMidlalo yeHlabathi
Isivumelwano saseGeneva sifika njengoko yomibini imidlalo idlula ubume be-niche. I-Padel, esele iyi-2 yeebhiliyoni zeedola zehlabathi, ifumana umdla kumaziko asezidolophini e-US, ngelixa ukufakwa kwe-pickleball kwi-Olimpiki yaseLos Angeles ka-2028 kuye kwavuselela umdla kwihlabathi jikelele. Ingcali yezoqoqosho kwezemidlalo uGqr. Michael Yuan yathi: “Iindleko eziphantsi ziya kwenza ukuba abantu bafikelele kwizixhobo eziphambili. "Sijonge impembelelo ye-domino: abadlali abaninzi, itumente ezongezelelekileyo, izivumelwano ezininzi zeendaba-zonke ziphenjelelwa zizixhobo ezifikelelekayo nezikumgangatho ophezulu."
Abavelisi baseTshayina sele belungelelanisa. I-PowerStrike Sports iceba ukusungula i-hub yaseCalifornia-based distribution hub kule kuwa, ukusika amaxesha okuhanjiswa ukusuka kwiintsuku ze-30 ukuya kwiiyure ze-72 kubathengi base-US. Inkampani ekhuphisana nayo i-AcePaddle ibhengeze utyalo-mali oluzizigidi ezingama-20 zeedola kuphando lwezixhobo ezizinzileyo, ngokuhambelana nenkuthazo yolawulo lwe-Biden yokwenziwa kohlaza.
Ukukhangela Phambili: Intsebenziswano phezu koKhuphiswano
Ngelixa isivumelwano siphawula inyathelo elibalulekileyo eliya phambili, abachaphazelekayo bagxininisa ukuba iingxoxo eziqhubekayo zibalulekile. “Imigaqo-nkqubo yorhwebo kufuneka iguquke ngokweendlela zabathengi,” wabongoza uLi Qiang, uMphathiswa wezoRhwebo waseTshayina. "Ujoliso lwethu ngoku kukukhuthaza ukuveliswa kwezinto eziphilayo apho iifemu zase-US kunye namaTshayina zenza isizukulwana esilandelayo setekhnoloji yezemidlalo."
Kumashishini amancinci kunye naphakathi (ii-SME) kumacala omabini ePacific, umyalezo ucacile: ibala lokudlala lilinganisa. Njengoko iintlawulo ziphela kwimbali, intsebenziswano-kungekhona ukhuphiswano-iya kuchaza ikamva lemidlalo yokuzonwabisa.
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Ixesha lokuposa: May-13-2025